I also have a 42 Plasma Vizio I bought at Costco about a year ago . Love it , and no burn in probs yet . It has a built in utility called a cleaner that you can run to clear up ghost images before they become burn in . I paid $999 and that was a yr ago . I am grandfathered in on Costco's satisfaction guarantee so I can return it for a new one regardless of the reason ( burn in , scratched screen , dead , anything ). I got it just before they tightened down on their return policy .